Let's keep it real. Latinos generally don't do enough to live healthy lives and we sure don't exercise enough. Enter the Latina health and fitness bloggers, a growing niche of Spanish, English and bilingual bloggers whose sole focus seems to be all about inspiring their readers and viewers to live healthier, brighter and longer lasting lives.
In this fun-filled session sponsored by Transitions lenses you'll see how health and fitness bloggers are using their blogs as platforms to promote good eating habits, fitter family living and positive thinking.
In this session you will learn:
The topics that health and fitness bloggers and brands care most about
Successful case studies of brands that have partnered with Latino health and fitness bloggers as brand ambassadors
The latest lifestyle trends among Latinos regarding health and fitness
How bloggers reflect those trends and create communities around their passions
How brands can most effectively engage the communities of health and fitness bloggers
MODERATOR: Martin Llorens, Hola Martin
SPEAKERS:
- Manuel Solis, Transitions,
- Mila Ferrer, Mi Dulce Guerrero,
- Cristina Ramirez, TriathlonMami